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NON-PROFIT
Captivating content is foundational for any successful non-profit video campaign.
Escape Adulting Campaign
Creative Director. Copywriter.
A middle school mentoring program, Transit, needed 400 volunteers for each school year. As middle school is usually described as a stage of life “to get through” we flipped that on its head and invited adults to escape adulting and embrace Transit.
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Arby's Foundation + No Kid Hungry
Producer. Copywriter.
The Arby’s Foundation needed to cast vision to frontline workers about their partnership with No Kid Hungry. With the help of this video, Arby’s Foundation raised over $500,000 to feed children living under the poverty line.
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Women Everywhere Can Lead
Producer. Director. Copywriter.
As a former resident of Sierra Leone, CNN’s Isha Sesay started a educational empowerment course for teenage girls in her home country. I partnered with W.E. Can Lead in their inaugural year to promote, fundraise, and capture the impact of the program.
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Do.Justice.
Producer. Account manager.
One day each year, Do.Justice. gathered Atlanta-area singles to serve non-profit organizations all over the city. This video highlighted the effort of these individuals and inspired them to get involved in serving throughout the year.